Toys and Games

Do you remember way back in April, when The Curious George Store opened with much fanfare? No? You weren't there? Well, neither were we. Mommy Poppins got a sneak peek of the store before it opened, but we hadn’t been back since. I thought the place looked like it was going to be quite fabulous, but I wanted to see it through the eyes of my children, so we recently hopped on the T and headed to Harvard Square for a summer field trip to The World's Only Curious George Store.

Sheri and Eli Gurock, intrepid proprietors of Magic Beans, keep planting more seeds and making their toy store business grow. It started in 2004, with a single store in Coolidge Corner. Eight years and 5 stores later, their latest beanstalk has sprung up in The Shops at Prudential Center.

The new Magic Beans store in the Prudential Center quietly opened for business in November and made a splash in January with a grand-opening Kazoo Flash Mob – Skip to My Lou through the Pru with kazoos – led by the incomparable children’s songstress, Vanessa Trien. It was quite a celebration, complete with a visit from Elmo and giveaways galore. For those of us who missed it, we can have our own micro celebrations by taking our little ones to the new store to check out the selection of gear, gadgets, gifts and games.